Monthly Archives:September 2008

The Art of Reframing

10 Sep 08
Daniel Smith

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Last weekend I was speaking about Reframing – especially content and context reframes. This morning, I came this great example of a reframing.

Celine Dion’s song, “Because You Loved Me” seems to be about how the singer’s success depends upon their lover… a very common yet somehow unhealthy sentiment.

But it turns out that the song is about the love of a father.

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